Porsche Introduces New Rental Program For Those That Don't Like Commitment

Porsche is making its cars more accessible to "the masses."

Owning a shiny new Porsche is a dream of many automotive enthusiasts, but the $47,800 starting price of the base four-cylinder Macan makes it difficult to realize. Porsche knows its cars are aspirational, so it likely won't create an entry-level model to attract new buyers. Still, the German automaker wants more people to experience its cars, which is presumably why it has launched a pair of pilot programs on the East and West coasts of the US that will give users short-term, on-demand, access to Porsche vehicles.

"We want to offer a choice in how people experience the thrill of driving a Porsche," said Klaus Zellmer, President and CEO of Porsche Cars North America. "Our market research shows that consumers want options across a spectrum from access to ownership. The Porsche Drive and Porsche Host pilots are exciting, non-traditional ways to let customers choose how they get behind the wheel of a Porsche."

Porsche Drive is a follow up on the company's recent subscription service, which will allow users to rent a variety of Porsche models for periods ranging from an hour to a week. The service is being launched in Atlanta, Georgia, and will be operated by a company called Clutch Technologies LLC.

With Porsche Drive, users can rent Porsche vehicles from all six model lineups (including the 911), though specific model variations will depend on availability. The service is reasonably affordable, starting at $269 (+ taxes and fees) for four hours in a Macan or 718 Cayman/Boxster, up to $2,909 for a week in a 911.

Porsche Host is a bit different. This service is a peer-to-peer pilot that will allow users to rent privately-owned Porsche vehicles. Porsche Host will operate in Los Angeles and San Francisco via the Turo platform, with rental periods ranging from one day to an entire month. We can't wait to give both services a try, although we hope they expand beyond those three US cities soon.

View the original article here

Porsche Introduces New Rental Program For Those That Don't Like Commitment

Porsche is making its cars more accessible to "the masses."

Owning a shiny new Porsche is a dream of many automotive enthusiasts, but the $47,800 starting price of the base four-cylinder Macan makes it difficult to realize. Porsche knows its cars are aspirational, so it likely won't create an entry-level model to attract new buyers. Still, the German automaker wants more people to experience its cars, which is presumably why it has launched a pair of pilot programs on the East and West coasts of the US that will give users short-term, on-demand, access to Porsche vehicles.

"We want to offer a choice in how people experience the thrill of driving a Porsche," said Klaus Zellmer, President and CEO of Porsche Cars North America. "Our market research shows that consumers want options across a spectrum from access to ownership. The Porsche Drive and Porsche Host pilots are exciting, non-traditional ways to let customers choose how they get behind the wheel of a Porsche."

Porsche Drive is a follow up on the company's recent subscription service, which will allow users to rent a variety of Porsche models for periods ranging from an hour to a week. The service is being launched in Atlanta, Georgia, and will be operated by a company called Clutch Technologies LLC.

With Porsche Drive, users can rent Porsche vehicles from all six model lineups (including the 911), though specific model variations will depend on availability. The service is reasonably affordable, starting at $269 (+ taxes and fees) for four hours in a Macan or 718 Cayman/Boxster, up to $2,909 for a week in a 911.

Porsche Host is a bit different. This service is a peer-to-peer pilot that will allow users to rent privately-owned Porsche vehicles. Porsche Host will operate in Los Angeles and San Francisco via the Turo platform, with rental periods ranging from one day to an entire month. We can't wait to give both services a try, although we hope they expand beyond those three US cities soon.

View the original article here

Porsche Introduces New Rental Program For Those That Don't Like Commitment

Porsche is making its cars more accessible to "the masses."

Owning a shiny new Porsche is a dream of many automotive enthusiasts, but the $47,800 starting price of the base four-cylinder Macan makes it difficult to realize. Porsche knows its cars are aspirational, so it likely won't create an entry-level model to attract new buyers. Still, the German automaker wants more people to experience its cars, which is presumably why it has launched a pair of pilot programs on the East and West coasts of the US that will give users short-term, on-demand, access to Porsche vehicles.

"We want to offer a choice in how people experience the thrill of driving a Porsche," said Klaus Zellmer, President and CEO of Porsche Cars North America. "Our market research shows that consumers want options across a spectrum from access to ownership. The Porsche Drive and Porsche Host pilots are exciting, non-traditional ways to let customers choose how they get behind the wheel of a Porsche."

Porsche Drive is a follow up on the company's recent subscription service, which will allow users to rent a variety of Porsche models for periods ranging from an hour to a week. The service is being launched in Atlanta, Georgia, and will be operated by a company called Clutch Technologies LLC.

With Porsche Drive, users can rent Porsche vehicles from all six model lineups (including the 911), though specific model variations will depend on availability. The service is reasonably affordable, starting at $269 (+ taxes and fees) for four hours in a Macan or 718 Cayman/Boxster, up to $2,909 for a week in a 911.

Porsche Host is a bit different. This service is a peer-to-peer pilot that will allow users to rent privately-owned Porsche vehicles. Porsche Host will operate in Los Angeles and San Francisco via the Turo platform, with rental periods ranging from one day to an entire month. We can't wait to give both services a try, although we hope they expand beyond those three US cities soon.

View the original article here

Porsche Introduces New Rental Program For Those That Don't Like Commitment

Porsche is making its cars more accessible to "the masses."

Owning a shiny new Porsche is a dream of many automotive enthusiasts, but the $47,800 starting price of the base four-cylinder Macan makes it difficult to realize. Porsche knows its cars are aspirational, so it likely won't create an entry-level model to attract new buyers. Still, the German automaker wants more people to experience its cars, which is presumably why it has launched a pair of pilot programs on the East and West coasts of the US that will give users short-term, on-demand, access to Porsche vehicles.

"We want to offer a choice in how people experience the thrill of driving a Porsche," said Klaus Zellmer, President and CEO of Porsche Cars North America. "Our market research shows that consumers want options across a spectrum from access to ownership. The Porsche Drive and Porsche Host pilots are exciting, non-traditional ways to let customers choose how they get behind the wheel of a Porsche."

Porsche Drive is a follow up on the company's recent subscription service, which will allow users to rent a variety of Porsche models for periods ranging from an hour to a week. The service is being launched in Atlanta, Georgia, and will be operated by a company called Clutch Technologies LLC.

With Porsche Drive, users can rent Porsche vehicles from all six model lineups (including the 911), though specific model variations will depend on availability. The service is reasonably affordable, starting at $269 (+ taxes and fees) for four hours in a Macan or 718 Cayman/Boxster, up to $2,909 for a week in a 911.

Porsche Host is a bit different. This service is a peer-to-peer pilot that will allow users to rent privately-owned Porsche vehicles. Porsche Host will operate in Los Angeles and San Francisco via the Turo platform, with rental periods ranging from one day to an entire month. We can't wait to give both services a try, although we hope they expand beyond those three US cities soon.

View the original article here

These Car Rental Companies Cut NRA Ties After Latest School Shooting

Needless to say, the NRA isn't too happy.

In the wake of the latest school shooting massacre on February 14 at Marjory Stoneman Douglas High School in South Florida that killed 17 students and staff, there have been growing calls for companies to boycott the National Rifle Association (NRA) as part of an effort to push gun control. The Twitter hashtag #BoycottNRA is still trending. These activists want companies to end special discounts and benefits to NRA members, and many of these companies got the message, including car rental companies.

So far, Enterprise Holdings, Inc., which also owns Alamo and National, announced late last week that “All three of our brands have ended the discount for NRA members. This change will be effective March 26.” This decision was not only made by Enterprise, but also Hertz and Avis/Budget; both announced the end of NRA member discounts as well. In addition, TrueCar tweeted that it too “is ending its car buying service relationship with the NRA effective February 28, 2018.” Car rental and buying advice companies are not alone in their decision. Major hotel chains, including Best Western and Wyndham, and financial aid service firms like MetLife and the First National Bank of Omaha, have done as well.

Airlines United Airlines and Delta are also ending NRA member discounts in the coming weeks. More companies from these industries and others will likely make similar announcements in the coming days. Not unexpectedly, the NRA isn’t exactly thrilled with this trend. "The law-abiding members of the NRA had nothing at all to do with the failure of that school’s security preparedness, the failure of America’s mental health system, the failure of the National Instant Check System or the cruel failures of both federal and local law enforcement," the NRA said in a weekend statement. "Despite that, some corporations have decided to punish NRA membership in a shameful display of political and civic cowardice."

View the original article here

Porsche Introduces New Rental Program For Those That Don't Like Commitment

Porsche is making its cars more accessible to "the masses."

Owning a shiny new Porsche is a dream of many automotive enthusiasts, but the $47,800 starting price of the base four-cylinder Macan makes it difficult to realize. Porsche knows its cars are aspirational, so it likely won't create an entry-level model to attract new buyers. Still, the German automaker wants more people to experience its cars, which is presumably why it has launched a pair of pilot programs on the East and West coasts of the US that will give users short-term, on-demand, access to Porsche vehicles.

"We want to offer a choice in how people experience the thrill of driving a Porsche," said Klaus Zellmer, President and CEO of Porsche Cars North America. "Our market research shows that consumers want options across a spectrum from access to ownership. The Porsche Drive and Porsche Host pilots are exciting, non-traditional ways to let customers choose how they get behind the wheel of a Porsche."

Porsche Drive is a follow up on the company's recent subscription service, which will allow users to rent a variety of Porsche models for periods ranging from an hour to a week. The service is being launched in Atlanta, Georgia, and will be operated by a company called Clutch Technologies LLC.

With Porsche Drive, users can rent Porsche vehicles from all six model lineups (including the 911), though specific model variations will depend on availability. The service is reasonably affordable, starting at $269 (+ taxes and fees) for four hours in a Macan or 718 Cayman/Boxster, up to $2,909 for a week in a 911.

Porsche Host is a bit different. This service is a peer-to-peer pilot that will allow users to rent privately-owned Porsche vehicles. Porsche Host will operate in Los Angeles and San Francisco via the Turo platform, with rental periods ranging from one day to an entire month. We can't wait to give both services a try, although we hope they expand beyond those three US cities soon.

View the original article here